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Posted on September 15, 2011 at 4:43pm 0 Comments 0 Favorites
In the UK alone, it is estimated that more than 70% of all creative individuals and firms do not utilize any form of IP protection.
Primarily, this is due to the complexities and costs involved with traditional IP mechanisms and their inability to protect core, pre-commercialized ideas inherent in visually articulated works.
As such traditional mechanisms are neither fit for purpose nor cost efficient for those whose working life is spent on idea generation.
Yet the…
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