On Monday, October 8, 2012 Rewards Network (plaintiff) launched a suit against Edo Interactive (defendant) for patent infringement in the U.S. District Court of Northern Illinois (case no. 1:12-cv-08033).

Rewards Network is a restaurant marketing company that provides restaurants with access to 3.4 million frequent diners. It also provides restaurants secret shopper like diner feedback, diner traffic analysis and access to funding. Edo Interactive connects online advertising with in-store results through card-linked offers that are automatically available on credit, debit cards and mobile phones.

The patent US7933841 involved in this suit is currently assigned[*] to JP Morgan (source: MaxVal’s Assignment Database). It acts as administrative agent for Rewards Network who is the exclusive licensee of the patent.  The patent entitled System and method for providing consumer rewards was issued on April 26, 2011 and expires[†] on March 08, 2021.

The '841 patent describes a method for providing an automated customer reward program. According to the complaint, Edo infringes the '841 patent by operating its PREWARDS and other privately labeled rewards programs which are personified in the '841 patent.

Plaintiff in the past has filed a suit against Bloomspot for the same patent and the details are as below:

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